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Competitive Intelligence is a form of Market Research, providing key players in an organisation a greater understanding of the competitive risks in the market, including emerging products and services, market trends and potential business disruptors.
Competitive Intelligence is also utilised to analyse an organisation's place in the market sector and assists the management team with decisions regarding business planning, pricing strategies, product and services introductions and marketing.
We provide Competitive Intelligence Services to organisations, helping them to gain an edge over their rivals.
Competitive Intelligence can help a business succeed in the following areas:
Increased market share
Increased sales
Higher profitability
Improved products and services
Improved business resilience
Reduced risk
Strategic Business Intelligence is intelligence gathered and analysed on a broader level and over an extended period of time used in order to assist executive, management and marketing teams to form strategic plans, maneuver to counter disruption and achieve greater success for an organisation.
Human Source Intelligence Gathering
Open Source Intelligence Gathering
Qualitative & Quantitative Research
Service Verification
Process Verification
Undercover Operations ("Mystery Shopping")
Questions? Please Contact Us for a FREE & Confidential initial discussion.
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